Digital marketing involves promoting products or services through online channels like social media, search engines, email, and websites. It’s about reaching and engaging with customers where they spend much of their time: online. Techniques include search engine optimization (SEO) to improve website visibility, content marketing to attract and inform audiences, and social media marketing to connect with users on platforms like Facebook and Instagram.
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Digital Marketing PPT: Meaning, Evolution, Types, Advantages
Digital marketing also uses data analytics to measure effectiveness and refine strategies. It’s a dynamic field that allows businesses to target specific audiences, track results in real-time, and adjust campaigns quickly for maximum impact.
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Table of Content for Digital Marketing PPT
- History Of Digital Marketing
- Evolution of digital marketing
- What is digital marketing
- Difference Between Traditional and Digital Marketing
- Types Of Digital marketing
- What is the next big thing in digital marketing?
- Advantages of Digital Marketing
- Disadvantages of Digital Marketing
- Conclusion